K2 Capital's Private Label provides lenders of all sizes the ability to offer equipment financing alternatives to their current and prospective bank customers. The Private Label option lets us offer finance alternatives to your customers using your name. Our bank partners are able to retain vital relationships with their own customers by delivering a seamless, turnkey lease financing solution.
Our Private Label option offers many key advantages to our banking partners:
New Product Offering—K2 Capital works with the bank's lending and credit teams to develop a simple, effective approach to equipment lease finance—at no cost to the bank.
Quality, Earning Assets—In many cases, the bank can book these lease assets as loans to the customer.
Customer Retention—Banks no longer have to lose customers to finance companies or larger banks that offer leasing solutions. K2 Capital provides the leasing expertise and know-how that enables banks to retain those customers and grow the relationship.
Administrative Support—K2 Capital's team works seamlessly with the bank's lenders and operations team to ensure the customer's leasing experience is positive and easy.
Marketing—K2 Capital helps banks create sales and marketing strategies to educate existing and prospective customers to the advantages of equipment leasing.
For more information on K2's Private Label program, please click here (PDF).